Program Director
MSc in Luxury Management
Contact
atarquini@ium.monaco.edu
Research interests
- UHNWIs customer experience
- Luxury distribution strategies
- Luxury craftsmanship
- Sustainability in Luxury
Main Publications
- Klaus, P., Tarquini-Poli, A., & Ahmed Mostafa Alawad, N. (2022). Lifestyle of the rich and famous: Exploring the ultra-high net-worth individuals’ customer experience (UHCX). Journal of Business Research, 147(C), 49-58.
- Klaus, P. P., & Tarquini-Poli, A. (2022). Come fly with me: exploring the private aviation customer experience (PAX). European Journal of Marketing, 56(4), 1126-1152.
- Tarquini, A., Mühlbacher, H., & Kreuzer, M. (2022). The experience of luxury craftsmanship–a strategic asset for luxury experience management. Journal of Marketing Management, 38(13-14), 1307-1338.
- Klaus, P., Tarquini-Poli, A., & Park, J. (2021). “(Priceless) Time–The UHNWI’s Most Precious Possession: Implications for International Marketing Theory and Practice. International Marketing Review, 1, 2-2.
- Book Chapter KLAUS, P., A. TARQUINI – “Developing profitable customer relationships through AI” – 2023, Kogan Page, London.